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dc.contributor.author Tella, Oluwaseun
dc.date.accessioned 2021-11-30T15:48:30Z
dc.date.available 2021-11-30T15:48:30Z
dc.date.issued 2021
dc.identifier.citation DOI: 10.4324/9781003176022 en_US
dc.identifier.isbn : 978-1-003-17602-2 (ebk
dc.identifier.uri ${sadil.baseUrl}/handle/123456789/747
dc.description book; 227 p. en_US
dc.description.abstract This book investigates the ways in which soft power is used by African countries to help drive global influence. Selecting four of the countries most associated with soft power across the con tinent, this book delves into the currencies of soft power across the region: from South Africa’s progressive constitution and expanding multinational corporations, to Nigeria’s Nollywood film industry and Technical Aid Corps (TAC) scheme, Kenya’s sport diplomacy, fashion and tourism industries, and finally Egypt’s Pan-Arabism and its reputation as the cradle of civilisation. The book asks how soft power is wielded by these countries and what constraints and contradictions they encounter. Understandings of soft power have typically been driven by Western scholars, but throughout this book, Oluwaseun Tella aims to Africanise our understanding of soft power, drawing on prominent African philosophies, including Nigeria’s Omolúwàbí, South Africa’s Ubuntu, Kenya’s Harambee, and Egypt’s Pharaonism. This book will be of interest to researchers from across political science, international relations, cultural studies, foreign policy, and African Studies. en_US
dc.language.iso en en_US
dc.publisher Routledge, Taylor & Francis en_US
dc.relation.ispartofseries Global Africa;
dc.subject African studies en_US
dc.subject African - politics and economic policies en_US
dc.title Africa's Soft Power. en_US
dc.title.alternative Philosophies, Political values, Foreign Policies and Cultural Exports. en_US
dc.type Book en_US


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